A hospital is a large network or consotrium of many differnt healthcare professionals across many different areas of expertise, working together under one hospital roof/'brand'. And because there are many different hospital 'brands' out there now, having a branded namespace online for the hospital is important. It takes a lot of people to keep a hospital operating smoothly, and in order to create an online 'home' for the medical community, .HOSPITAL provides a unique and relevant namespace for all individuals, practices, groups, businesses, and volunteers that make up each hopsitals' network. The new .HOSPITAL domain extension is also great for hosting hospital directories, review forums, and other informational sites that help patients make informed decisions about a particular hospital--to help patients determine which facilities is best for their family, and what areas of expertise are specific to a particular hospital.
The goal of the new .hospital gTDL is to provide a new/better way for healthcare networks to make themselves and their websites easily identifiable to their consumers and clients--and to bolster consumer confidence in their brand. Registering a .hospital domain extension for your brand will help you grow your business, by letting the world know exactly who you are and what you do. And it will help enhance advertizing efforts and help you promote your business (or yourself) more effectively online, increasing search rankings. Be sure to get the .hospital domain name you want before it's taken.