Philanthropy is giving, and giving is somthing that many people share as a passion, across the globe. The new .gives gTLD extension is perfect for any organization and/or individual that particupates in progams around giving back. Whether you volunteer your time to Habitat for Humanity, funds to charity, own/operate a non-profit organization, or your company donates products for fundraising, registering a .gives domain extension for your brand/organization will help you grow your business and support, and by letting the world know exactly who you are and what you do. And it will help boost advertizing and help you promote your business (or yourself) more effectively online, increasing search rankings. Be sure to get the .gives domain name you want before it's taken.