|Why register .hk?
|Hong Kong is officially the Hong Kong Special Administrative Region of the People's Republic of China (HKSAR). With a population of over 7.5 million, Hong Kong is one of the most densely populated places in the world. Hong Kong has a separate governing and economic systems from mainland China, but is still under a principle of "one country, two systems". Hong Kong is known for glamor--luxury shopping, nightlife, cuisine--and is rich in culture and heritage. The energy of this amazing country is rarely matched.
If you conduct business from Hong Kong it is time to register a .hk domain extension. Registering a dot 'HK' country code extension (top level domain name) will increase credibility for your business across the globe. Why? Country-code domains are meant specifically for businesses that do business within a particular country--in this case, Hong Kong. The .com domain (and other generic TLDs) are not targeted and that online space is saturated--and you likely already have the .com for your business.
Extend your brand presence with a more relevant, shorter domain--a ccTLD that differentiates you from competitors. Identify yourself as an official Hong Kongese business owner and give your clients and constituents more confidence as they interact with you online. Country code domains also help you rank higher in local search results.